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The Changing Face of Multicultural Marketing

Are You Still Scared Of Social Media?

If you’re in the business of marketing to different cultures – and, in a way, aren’t we all? – when was the last time you took a look at how your marketing is focused?

For instance, with the continued rise in use of social networks, are you using this medium or are you still in the “scared of social media” camp?
If it’s the latter, where else are you spending your time and energy? Perhaps it’s time to revisit your plan and see how it shapes up next to the latests figures released about multicultural marketing.



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